Sweet Karam Coffee Brings South India’s Tastes, Tales and Traditions to Bengaluru with the Second Edition of The Big South Indian Festival

Bengaluru, Oct 08: Sweet Karam Coffee, a clean-label South Indian food brand on a mission to take the ‘Taste and Tales of South India to the world’, will host the second edition of its cultural IP, ‘The Big South Indian Festival’ ,in Bangalore on 27 September 2026. The brand will bring together the region’s food, rituals, stories and traditions in a contemporary celebration designed to keep South India’s rich cultural heritage alive and accessible to new generations. 

Building on the Chennai edition, the Bengaluru chapter will bring together the flavours, traditions, music, games and stories of South India through an immersive festive experience for consumers and creators. The festival will celebrate the rituals and memories that make South Indian celebrations special, while presenting them through a contemporary lens. 

Janaki Paati, the heart and soul of Sweet Karam Coffee, and Rakesh Raghunathan, food historian, MasterChef India judge and the brand’s Culinary & Cultural Ambassador, will bring alive the stories, traditions and food memories at the heart of the experience. The festival will also bring the brand’s signature 4 PM Ritual — one sweet, one karam and a sip of coffee — to life through food, art and shared experiences. 

Speaking about the Bengaluru edition, Anand Bharadwaj, Co-founder and Chief Culture Officer, Sweet Karam Coffee, said,

“The Big South Indian Festival was created to celebrate the food, rituals, stories and memories that make South Indian celebrations so special. After our Chennai edition, we are excited to bring this experience to Bengaluru and open it up to a wider audience. We aim to create a space where people can discover, participate and celebrate the richness and diversity of South India.” 

The Bengaluru edition marks the next chapter in Sweet Karam Coffee’s ambition to build The Big South Indian Festival into a multi-city cultural property, with future editions planned across Mumbai, Hyderabad and Delhi. Designed as an immersive celebration of South Indian food, culture and community, this edition will feature interactive experiences such as a laddu-making challenge, a live Kodubale-making station where guests can work with the dough, and a creator challenge around the quintessential davara-tumbler to see who can pour their coffee the highest. The experience will also include an Instagram-worthy photobooth, fun festival merchandise, games and more. Further strengthening its community-first approach, Sweet Karam Coffee is also collaborating with like-minded brands to bring together a wider community around the IP and create a festival that goes beyond food to celebrate the shared rituals, stories and experiences of South India.