Mumbai, 5th November, 2025:  Atul Projects, one of Mumbai’s most trusted and legacy-driven real estate developers, is pleased to announce the appointment of Mr. Piyush Niljikar as Head of Marketing. With over 15 years of experience in advertising, brand development, and integrated marketing communications, Piyush brings a wealth of expertise that will strengthen Atul Projects’ brand presence and drive growth in its next phase.

Piyush has led marketing campaigns across creative agencies and real estate companies, including Creativeland Asia, WYP Worldwide, CCI Projects, and Ashwin Sheth Group. His portfolio includes work with marquee brands such as Mercedes-Benz India, Godrej Cinthol, United Colors of Benetton, ZEE5, ARROW, and TAJ Group. In real estate, he successfully drove a sell-out at CCI Projects within 18 months and spearheaded the award-winning #SpotTheOrangeDot rebranding campaign for Ashwin Sheth Group in the MMR region. His work has been recognized at Kyoorius Creative Awards, Clio Awards, GOA Fest, CMO Asia Awards, m-Cube, and Realty Plus Awards.

Commenting on the appointment, Mr. Aakash Patel, Managing Director, Atul Projects, said:

"We are delighted to welcome Piyush to the Atul Projects family. His extensive experience in brand building and integrated marketing aligns perfectly with our vision of redefining luxury living through innovation and quality. Piyush’s leadership will be instrumental in amplifying our brand presence and delivering impactful, customer-centric campaigns as we expand across the MMR region."

Expressing his excitement, Mr. Piyush Niljikar said

"I am truly excited to join Atul Projects at this pivotal stage. With its rich legacy and commitment to quality and transparency, I look forward to leading marketing initiatives that not only enhance the brand narrative but also resonate with customers and drive business growth."

As Atul Projects expands its residential portfolio throughout the MMR region, Piyush’s strategic vision will combine the organization’s strong legacy with creative, data-driven, and consumer-focused marketing solutions to elevate the brand to new heights.